Ad Trends for 2020 vs 2019
Rich Keller • June 22, 2020
"Ad Trends 2020 vs 2019?" infographic
Leading up to 2019, a simple ad used for the various platforms, routinely looked the same. The headline above, smaller tagline, with huge CTA bottom right or left. Then, the "pièce de résistance", the stock photo background to show just how lazy, I mean professional you actually are. Well, the Trend in 2020 is the same in regards to the headline, tagline and call to action, but the pointless stock photo background had given way to the pastel gradient, and pointless lines and random illustrations. Trading pointless stock photo for pointless shapes and blobs. The only benefit I see is the viewer may just read your message instead of wondering where they've seen that generic hand holding a phone before. 😋
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